Digital Content Manager

Milner Media Partners, LLC is looking for a Digital Content Manager to develop
campaigns that drive traffic to digital platforms and generate revenue. The
ideal candidate will have a strong background in digital content creation,
social media management, budget and staff oversight, as well as experience
with social media analytics and customer relationship management.

Duties

• Accountable for creating digital content that supports the company’s
  revenue objectives, and managing the distribution of content across
  various owned and operated platforms
• Creates and implements a strategy for the digital presence, ensuring
  content aligns with the overall brand strategy and station objectives.
  This includes maintaining consistent tone, image sizes, style, colors, and
  proper use of the station logo, while ensuring the brand is effectively
  represented across the appropriate platforms.
• Maintains functionality of websites, social media accounts, mobile apps
  and other web-based products and programs.
• Works with the Sales Director and Program Directors to ensure all
  contests, events, and promotions are properly executed across all
  digital platforms.
• Responsible for the entire podcast process, including scheduling,
  content development, production, and marketing.
• Creates graphics for in-house promotions and for owned and operated
  purchases.

Qualifications

• Excellent writing, editing, graphic design, communication and project
  management skills.
• Expert at using research and data to analyze digital content
  performance and developing strategies to boost the station’s visibility.
• Experience in podcast marketing, with previous experience in successfully promoting and growing podcasts.
• Proficiency in various digital marketing and analytics tools, such as Google Analytics, Facebook Business Manager, autoresponders, etc.
• Extensive knowledge of social media marketing
• Knowledge of SEO/SEM, CRM software, and Google Analytics
• Working knowledge of various project management tools and graphic design platforms.
• Solution-oriented mindset with strong leadership and project management skills

Experience level

• Prior experience in the digital content creation realm required.
• Four-year college degree in mass communications, journalism,
  broadcasting or related field preferred
• Previous experience in a radio station preferred